Cars24
“We’re spending a lot of money but not getting the growth. We're not sure where we’re going wrong”.
Read the Cars24 case studyCase studies
Case studies: the work, and what it moved.
Every engagement below started with a business problem, not a brief. The quotes are from the founders and operators who lived it.
Brands we have worked with
Dabur
Consulted with Dabur for over a year on their full personal care, home care range – Used challenger marketing principles to relaunch, rehaul packaging and develop new creatives.
Read the Dabur case study
Amrutam
We worked with Amrutam, an Ayurvedic lifestyle brand, to redefine the consumer proposition for their Hero SKU.
Read the Amrutam case study
Fitterfly
Doing the right things but not reaching enough people, and they didn’t inspire trust as a brand.
Read the Fitterfly case study
Fit & Flex
GET INDIA TO EAT GRANOLA WHEN THEY HAVEN'T YET TAKEN TO CORN FLAKES! We started during Covid years, and today Fit & Flex is a Shark Tank featured brand boasting a diverse portfolio – India’s first savoury granola and multigrain mixture, granola and muesli, India’s first no cooking oats, chocolate coated granola bites, and a lot more in the pipeline.
Read the Fit & Flex case study
Mars Foods
Developed the full market entry strategy in just about 3 months. We developed about 7 different concepts, with prototypes against each, each consumer co-created and tested.
Read the Mars Foods case study
The Baker's Dozen
They wanted to know who their consumer was and what motivated them to purchase their products in order to further strengthen the brand.
Read the The Baker's Dozen case study
Medfin
Medfin is a medtech startup competing against big players in elective surgery that have built a name for themselves through hiring big fancy Bolly celebs.
Read the Medfin case study
ArcelorMittal
In India, steel for construction is understood as the hidden part - that goes into the foundation of the building.
Read the ArcelorMittal case study
Bisk Farm
Bisk Farm, a challenger to Britannia, struggled to gain market share in East India, where biscuit consumption is high but brand loyalty is low.
Read the Bisk Farm case study
Happilo
HOW DO YOU CONVERT A COMMODITY INTO A BRAND? A nut is a nut. Ours are better - but we can't overwhelm the consumer with nutritional gyaan.
Read the Happilo case study
Tiber Taber
EDUCATING MOTHERS ON THE RIGHT DHOTI FOR THE 5 YEAR OLD! Ethnic wear for a child seems like the same ghaghra and dhoti stitched in a smaller size.
Read the Tiber Taber case study
Sonia & Kivo
Over 7 months we worked on several FMCG products in Ghana and Nigeria under Kivo and Sonia.
Read the Sonia & Kivo case study
Cashify
Cashify wanted to accelerate their current growth through a new proposition.
Read the Cashify case study
Country Harvest
Competing in a highly saturated, trade-driven market with limited marketing spends, the brand faced challenges from both low-cost local competitors and dominant players like Britannia and ITC.
Read the Country Harvest case study
Go Desi
Strategic shift in market competition and brand positioning for Go Desi.
Read the Go Desi case study
The Wishing Chair
Transformative brand positioning and customer engagement strategy for The Wishing Chair.
Read the The Wishing Chair case study
Cars24 Saudi Arabia
Building trust in an extreme trust deficit category - used cars!
Read the Cars24 Saudi Arabia case study
AgroStar
This is the most asked question: Why bother with numeric distribution expansion when we have higher sales potential at current outlets?
Read the AgroStar case study
IntrCity (RailYatri)
We're called Rail-Yatri - with a familiar name and a large consumer base, we are expanding from Rail to all surface transport.
Read the IntrCity (RailYatri) case study
TeleDoctors
Startup connecting medical specialists to general physicians and villagers in remote villages - solving for exorbitant costs of travel to the big city and access to specialists.
Read the TeleDoctors case study
The Leela
Theory and case based learning and development sessions for brand teams across the country - on what it takes to build a strong brand.
Read the The Leela case study
Josh Talks
They simply wanted the world to know the scale and impact of what they do.
Read the Josh Talks case study
Chorus Call
Chorus Call is a global teleconferencing service provider offering state-of-the-art conferencing, video conferencing, and media streaming services.
Read the Chorus Call case studyWhat our clients say.
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Samarendra Mishra, FounderWithin 6 months, we created the proposition for our egg brand Kenko, finalised the business plan, developed the investor pitch deck, created the full product mix, packaging brief along with a new brand identity and market launch plan.
We targeted an audacious 3X growth over the run rate we had consistently been clocking until then.
In just a year, we have delivered on that number and are now confident of achieving a further 100% growth over the next two years.
How can we build ‘Kenko’ into a differentiated, scalable brand and unlock the next phase of growth?
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S.R.D. ChemiAshish Paliwal, Director We had a great experience working with Vani. With her guidance, we successfully built a strong dealer network across rural Maharashtra for our flagship product.
She brought sharp clarity to our product proposition and helped us chart a clear path for market penetration, scale-up, and long-term business planning.
How should Daivic grow profitably?